Social Responsibility

Sembrando Juntos is our commitment to better business and a better future. Translated literally as "Sowing Together", it inspires how we create our products and how we work at BBU and throughout our parent company, Grupo Bimbo. Social responsibility is a shared commitment, nurtured for the long term by our associates, consumers and partners.  All of our socially responsible work reflects the four Sembrando Juntos pillars:  Our Associates, Our Community, Wellbeing and Our Planet. 

Terracyle is one way that we’re working to help the planet.  Entenmann’s® Little Bites® snacks has teamed up with TerraCycle® to help eliminate waste by recycling Little Bites pouches into things like garbage cans, park benches and even bike racks.  This is part of a program that also helps individuals earn money for their favorite school or charity.